Cookie Policy

1. What Are Cookies

Cookies are small text files stored on your device when you visit a website. They help websites function properly and provide usage analytics.

2. Cookies We Use

Essential Cookies

Required for the website to function. These cannot be disabled.

Analytics Cookies

We use Google Analytics (GA4) and consented first-party analytics events to understand how visitors use our site. These cookies collect usage data with your permission.

If a website improvement trial is enabled, analytics permission also lets us record when the contact form is visible and whether you use a mobile or larger screen. This uses a temporary browser reference. Form answers are excluded from this record. The observation session lasts one day; the reference cookie stays for up to two days so a pending withdrawal can finish. Unsent records expire after one day and are cleared when the website next checks them. Stored observations are removed by the daily cleanup after the session expires. Withdrawing analytics permission clears queued observations and requests deletion of the matching server observations. A temporary deletion marker blocks delayed records; it is removed by the daily cleanup after the second day.

Marketing Cookies

Used to deliver relevant advertising. These are only set with your consent.

3. Managing Cookies

You can manage your cookie preferences through our cookie consent banner or through your browser settings. Note that disabling certain cookies may affect website functionality.

4. Contact

For questions about our cookie policy, contact us at privacy@wirenow.co.uk.